Marathon trainer in cobalt blue

A road shoe with real cushioning, aimed at runners who log serious mileage every week.

Marathon trainer in cobalt blue, an illustrative diagram

Made for the long run

The Marathon exists for distance. Its midsole is soft and stacks high, mile twenty still feels fine in it, the knit upper breathes, and the outsole survives hundreds of miles of road. The Sprint is a different shoe altogether. A search engine reading these two results, though, sees one title twice and nothing telling the shoes apart.

What one shared title costs

Give every product in a catalogue one title and the pages fight over the same searches, with nothing to make a shopper prefer one. The template is where this gets repaired. Let each product's model, its colourway, and the job it does reach the title, and the Marathon and the Sprint read as the two separate products they are.